50 SME Customers tell their story

In the Little Book of Big Quotes, 50 customers explain how SAP helps them manage their business processes, gain better business insights and drive faster, smarter decisions – and they're all from SME organisations.

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Featured Customer Stories

Day 50:
Berry Gardens

"SAP BusinessObjects has enabled us to monitor our operations in real-time and transformed the way we ask and answer questions as a business.”
James Judge, IT Manager

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Day 49:
Fercell Engineering

"Everything we wanted to achieve – SAP Business One does it. It’s a single solution built for exactly what our business needed to grow and thrive."
Mark Fletcher, Managing Director,

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Day 48:
AURUM

“SAP is a very, very powerful tool to use within manufacturing or retailing – a very, very strong industry leader.”
Jim Cook, Head of Merchandise Development

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  • Day 47:
    CashFlows

    I always thought [SAP] were too big and we would never be able to afford it, reality was the opposite.
    Nick Ogden, CEO

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    Day 46:
    Janet

    "The advanced reporting in SAP BusinessObjects allows us to have an accurate view of our financial health at any time."
    Peter Kent, Head of Corporate Infrastructure Services

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    Day 45:
    Club Green

    "We were looking for a comprehensive, integrated and affordable solution. SAP Business One is all that and more."
    Agostino Cipullo, Managing Director,

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    Day 44:
    Oncore IT

    "With SAP we can support all of our user groups more efficiently, and plan our resources accurately and profitably."
    Michael Croft, CEO,

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    Day 43:
    Major International

    "Implementing SAP Business One was pain free. We were up and running in 30 days and it’s so easy to use!"
    Jo-Ann Stapley, Management Assistant

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    Day 42:
    Talar Made Ltd

    "We have a complete, integrated solution to manage our entire business. We improved purchasing planning significantly, reducing time and cost with better results. This let us increase sales and profits without additional resources."
    James Mills, Operations Director

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    Day 41:
    Omega

    "We’re now 5 times faster at processing than we were previously and still maintain accuracy. Our warehouse management system now gives us control, discipline and stability. It allows us to give the service we need to our customers."
    Nick Hilton, IT Director

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    Day 40:
    Trulife

    "It is crucial in a business like ours to be able to quickly provide staff with the information they need to help them make better business decisions. That’s the biggest benefit we’ve received from implementing SAP Business One."
    Cormac Dowling, Financial Controller

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    Day 39:
    QED

    "The sales analysis function in SAP is incredible."
    Matt Philp, Product Development Director

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    Day 38:
    Tangent

    "SAP Business ByDesign has helped us to gain a holistic view of our business, and improve."
    Timothy Green, CEO

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    Day 37:
    CNP Professional

    "We have transformed our business processes with SAP Business One. We are much more streamlined and integrated now."
    Gary Medlock, General Manager

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    Day 36:
    Stevenson Heating

    "With a little bit of effort, SAP Business One could cover 95% of our requirements. SAP Business One was the only product that could do that. Nothing else came close, it was as simple as that."
    Paul Stevenson, Managing Director

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    Day 35:
    Accounting Technicians Ireland

    "Our annual audit in 2010 took four days. In 2011, following the implementation, it took three hours. We have gone from being a paper-based organisation to the 24-7 organisation we are now."
    Oliver O'Kelly, IT Director

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    Day 34:
    Small Media

    "If you’re growing your business and need a system which is scalable, flexible and robust, SAP Business ByDesign is by far the best solution."
    Mahmood Enayat, Director

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    Day 33:
    Genius Foods

    "We needed a flexible solution that could support a changing and growing business. This is not just a ‘nice to have’ for us; it’s essential."
    Stella Morse, CFO, Genius Foods

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    Day 32:
    Duro UK Ltd

    "SAP Business One has helped Duro achieve more without having to increase resources. We have reduced held inventory by 15% while achieving 20% sales growth with no increase in stock-out positions."
    Paul Morewood, Managing Director

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    Day 31:
    The Diocese of Peteborough

    "With SAP Business One we can get a much better financial view of our parish units than we have ever been able to before."
    Michael Stobbs, Accountant, Diocesan Board of Finance

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    Day 30:
    Phoenix Contact

    "Our data had previously been fragmented across multiple systems, creating organisational silos that meant we weren't as effective as we should have been. Being able to see everything in one place was a revelation."
    Martin Potter, Sales and Marketing Director

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    Day 29:
    Mackies of Scotland

    "We have a lot more accessible and detailed information on our business thanks to SAP Business One. It is easy to use as the way it works is pretty intuitive the interface is very user-friendly; drilling down into things is simple."
    Gerry Stephens, Finance Director

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    Day 28:
    ECO Plastics

    "We decided on SAP and Waste and Recycling One. We have everything in one solution from accounting, CRM, procurement, sales, reporting and legal compliance, waste logistics, stock management, workflow and plant maintenance."
    Jeff Holder, Director

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    Day 27:
    Redfoot Shoes

    "With SAP Business One, we now have up-to-date, incredibly valuable financial information about our cash position and sales figures at our fingertips."
    Tim Smith, Managing Director

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    Day 26:
    Rondanini (UK) Ltd

    "We needed a system that was stable and scalable, which would produce cost savings across the business."
    Andrew Drake, Financial Controller

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    Day 25:
    Royal British Legion

    "We needed to make the right decision, so we conducted an in-depth review of all the major vendors in the market place. we knew Business Objects was the right solution because of the concept of the ‘Universe’; the ability to translate the complexities of our databases into user-friendly business information."
    Richard Lovelock, Head of IT

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    Day 24:
    Bowers & Wilkins Group Limited

    "Our people are heavily dependent on the iPhone and the iPad. And what really sold us on SAP BusinessObjects Explorer was the ability to closely and quickly integrate sales data into both these products."
    Paul Fryer, Business Systems Manager

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    Day 23:
    Africa Express Line

    "Analytics solutions from SAP have improved our decision making processes; given us access to detailed information and statistics that would otherwise have been missed.  This insight has given us a strong base on which to make the most informed decisions for our business."
    Alexandra Grist, IT Project Manager

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    Day 22:
    Plascoat

    "SAP Business One has turned out to be everything that we had hoped and expected it to be. It has cost considerably less than the previous system, which did not have the flexibility or scalability of SAP Business One which is important for any business."
    Keith Bilham, Financial Director

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    Day 21:
    Ipeco

    "We are very pleased with our integrated ERP solution. It's a myth that SAP can't work in smaller businesses - it does! We have done it at Ipeco's locations and we are all benefiting from a standard system throughout the group."
    Keith Ross, Company Secretary

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    Day 20:
    LH Evans

    "To run an efficient and highly successful wholesale distribution company, it's crucial to have complete visibility across all business processes."
    Andrew Evans, Managing Director

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    Day 19:
    Panorama Antennas Ltd

    "It was becoming harder to manage our worldwide operations using the separate applications we had implemented over time. With SAP Business ByDesign, we have up-to-date information at all times for better planning and decision making."
    Christopher Jesman, Managing Director

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    Day 18:
    Places for People Group

    "The ability to continuously monitor our operational effectiveness and drive efficiency improvement with real-time, accurate information aligned to our organisation and user requirements, has ensured we continue to deliver the best possible level of service to our tenants."
    Executive Team

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    Day 17:
    A. Algeo Ltd.

    "I thought of SAP as expensive and only for big companies. But SAP Business One does everything we wanted to do, and IIS proved to us that it was affordable for a company of our size."
    Alan Sheridan, Managing Director

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    Day 16:
    Jellycat

    "We can now fulfil a higher volume of orders, in a shorter amount of time, more accurately. Ultimately, we are servicing our customers better."
    Danny Olive, Financial Director

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    Day 15:
    National Blood and Transplant

    "Easily customisable reporting capabilities allows managers to generate reports that deliver the information they need, when they need it and in an individual format that they can easily understand."
    Stuart Halson

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    Day 14:
    British Motor Heritage

    "We now have a cohesive, accurate and fast view on our entire stock range."
    John Pollard, Business Systems Manager

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    Day 13:
    Carbon Disclosure Project

    "Instead of producing data and then finding out what we can do with it, we’re turning the process around. Now we’re asking our users what questions they really want answered. This system gives us the flexibility to do that."
    Patrick Crawford

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    Day 12:
    The Big Bus Company

    "With SAP Business One it is so much easier to track stock and keep an eye on it more efficiently – increasing productivity without having to add new members of staff in the Engineering Department is a real bonus."
    Caroline Swain, CFO

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    Day 11:
    Booths

    "Analytics solutions from SAP is now an essential application for Booths-without it, our ability to trade profitably and compete as we do now would be severly compomised."
    Andrew Rafferty/IT and Supply Director

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    Day 10:
    Salvo

    "We were looking for a slicker, more efficient way of working. SAP and Enterprise on demand demonstrated a thorough understanding of our business pains."
    Andrew Drake, Financial Controller

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    Day 9:
    SPP Pumps

    "We went live with our company-wide SAP system – on time and within budget."
    Graham Terry, Director and General Manager

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    Day 8:
    Dairyglen

    "I would recommend SAP Business One to any business of our size. People might shy away from it, thinking it’s for bigger companies – but it’s not expensive, and it’s a comprehensive business tool for any company that really wants to understand how it is operating."
    Philip Delaney, Managing Director

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    Day 7:
    Sunraysia

    "Management of the business has been transformed; we are no longer operating blindfolded. Cash flow and profitability have improved and we have visibility of profit on a customer by customer basis."
    Simon Peutrill, Group Finance Director

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    Day 6:
    Cuda drinks

    "The most significant difference is the amount of time it has saved Cuda operationally. Orders and invoicing are more accurate and are completed in a fraction of the time previously taken.”
    David Whitney, Finance Manager

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    Day 5:
    Wing Yip

    "Wing Yip processes six million invoice lines a year – that is a lot of sales information that can deliver real insight to the business. The speed with which we can create and amend reports in Web Intelligence is impressive."
    Mick Newport, Financial Controller

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    Day 4:
    Apollo Scientific

    "SAP Business One has saved us considerable time and money and it continues to be an excellent investment for us."
    Vicky Williams, Senior Sales Executive

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    Day 3:
    Salford Royal NHS FT

    "Data access and reporting is far quicker and more effective than ever before; 18-week reporting has never been so robust! There is no ambiguity in the data and to me that’s the success of InView and analytics solutions from SAP!"
    Jon Lawton, Head of Information Systems

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    Day 2:
    Treadsetters Limited

    "I wanted a solution like SAP Business One that would allow us to control the business - not simply the finances. It is the business that drives - and determines - the finanical outcome.”
    Trefor Jones, Director

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    Day 1:
    Lotte Chemical

    "If you are looking to improve workflow, output of information and save time and money, then SAP Business One from Sapphire has done exactly that for Lotte Chemical UK Ltd."
    Stephen Trillo, HR/OD/IT Manager

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