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SAP Named a Self-Service Business Intelligence Leader by Independent Research Firm

SAP NEWSBYTE - SAP AG (NYSE: SAP) today announced that it has been positioned by Forrester Research as a leader in "The Forrester Wave: Self-Service Business Intelligence Platforms, Q2 2012" report. Forrester highlights SAP's abilities to easily scale and provide real-time insight into vast data environments as key factors in securing its leadership position.

According to the report, "SAP BusinessObjects offers excellent self-service functionality on big data. In-memory is the name of the self-service BI game these days when one is looking for answers at the speed of thought. Most in-memory DBMS engines, however, have practical limitations of analyzing no more than a few hundred GBs at a time. To address this limitation, SAP now offers a highly differentiated combination of [SAP] BusinessObjects Explorer with its top exploration and discovery capabilities and the SAP HANA in-memory appliance."1

Empowering data-driven decisions, SAP BusinessObjects business intelligence (BI) solutions enable fast-moving organizations to gain insight with trust across business and social data at any time from mobile devices. Announced this year, new BI offerings from SAP such as SAP Visual Intelligence software and SAP BusinessObjects Predictive Analysis software aim to help companies recognize value with intuitive, self-service access to business information. SAP Visual Intelligence empowers collaborative decision-making by enabling users to perform data discovery regardless of their technical skill levels. Equipping more people with a modern, user-friendly, graphically stunning tool, SAP BusinessObjects Predictive Analysis aims to enable users to do predictive modeling and advanced visualization.

For more information, visit the SAP Newsroom. Follow SAP on Twitter at @sapnews and @businessobjects.

1Forrester Research Inc., "The Forrester Wave: Self-Service Business Intelligence Platforms, Q2 2012," June 12, 2012

Media Contacts:
Susan Miller, SAP, +1 (610) 661-9225, susan.miller@sap.com, EDT
Jeff Shadid, Burson-Marsteller, +1 (214) 224-8419, jeff.shadid@bm.com, CDT

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