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Predictive analytics The muscle behind every successful trade promotion

Predictive analytics The muscle behind every successful trade promotion

This Webcast explores the dynamics of consumer goods manufacturing and their effect on Trade Promotion Planning and Optimization (TPO). Also on the agenda: Data-driven trade promotions that equip your sales team with the insights they need to win customers and close deals.
Benjamin Stiller, Senior Manager, Consumer Products Practice, Deloitte Consulting LLP
Timo Wagenblatt, TPO Solution Owner, SAP
Date of Issue:
26 Jun 2012
SAP Carbon Impact
SAP Custom Development
Consumer Products
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Webcast   Webcast
Presentation   Presentation
480 MB
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