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Welcome to the SAP referral program

The SAP Referral & Influencer Program is a new initiative that financially rewards you for providing qualified opportunities to SAP. Register for the program and review your customer and prospect base to determine if there is a software requirement. If there is, submit the opportunity and SAP will do the rest.

Reliable advice and strong working relationships are key factors in the success of small businesses and midsized companies. When it comes to technology issues or business operations, customers look to you as their trusted advisor.

As the world leader in business software, with more than 35 years creating innovative solutions helping companies run their businesses, SAP is committed to the small and midsized market. We currently serve this market with not two but three specific product solutions; SAP Business All-in-One for midsized companies , SAP Business One for small businesses and SAP Business ByDesign*. These solutions address the business needs of more than 26,000 small and midsized customers worldwide. (*available only in China, India, Australia )

Our focus on the small and midsize market has been further enhanced by the introduction of the SAP Referral & Influencer Program. Through this program, we seek trusted advisors like you to partner with us to help customers meet their business needs. If you choose to join the SAP Referral Program, we reward you for bringing us new business opportunities and with more substantial rewards if the opportunity is won by SAP.

What is the SAP Referral & Influencer Program?

In an effort to optimize our rich ecosystem and to recognize, reward and motivate the ecosystem players, SAP launched the Referral and Influencer incentive program which financially rewards SAP Partners and non SAP Partners for providing qualified opportunities to SAP, registering opportunities with SAP, performing specified activities and successful closure of such opportunities.

For more information on the SAP Referral & Influencer Program, click here.

Key Benefits of the SAP Referral & Influencer Program
  • Enjoy financial rewards for delivering business opportunities to SAP
  • If a SAP accepted opportunity is won, your company is eligible for a closing reward which is a percentage of SAP's net software license revenue from such opportunity/ deal.
  • You become part of the SAP ecosystem and can gain access to new partnerships and networking opportunities
  • There is no joining fee.

If you have any questions, please email APA_Influencer_Program@sap.com.






Registered Members

If you have registered for the SAP Referral & Influencer Program and already received an User ID and password, click here to log on. SAP partners registered for the program can use their existing S-User ID and password.

Register Your Company Now

By registering your company, you will be assigned the role of the Authorized Decision Maker (ADM) for your company. This role involves the following activities.

  • Registering other company contacts into the SAP Referral & Influencer Program
  • Approving your contacts opportunities before submitting to SAP
  • Accepting the role of the ADM and SAP's Referral & Influencer Program Terms and Conditions

Click here to register your company for the SAP Referral & Influencer Program.

Recommend the Program

Click here to send an email recommending the SAP Referral Program to a colleague or business associate.

Want to learn more? Contact us, or contact your nearest SAP sales office .

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