SAP Appoints Scott Russell as Chief Operating Officer, SAP Asia Pacific Japan

SAP Asia Pacific Japan (NYSE: SAP) today announced the appointment of Scott Russell as Chief Operating Officer (COO) for SAP Asia Pacific Japan (APJ). As COO, Russell will be responsible for the successful operation of SAP’s entire APJ business – from business innovation to sales operation and execution. An experienced leader, Russell will ensure the company’s operational excellence through service efficiency and effectiveness. Based in Singapore, he will report to Adaire Fox-Martin, President of SAP APJ.

“SAP has been in the APJ region for the last 25 years, helping our customers run better in this fast growing region,” said Adaire Fox-Martin, President, SAP APJ. “Scott’s appointment will provide the leadership to build a world class operation that scales with our strong growth trajectory. His proven track record of driving business simplification, value and efficiency for long-term growth makes him the ideal leader to support SAP’s growth and momentum in the APJ market.”

Russell has more than 20 years of experience in the IT industry spanning across software, cloud and services. He was most recently Senior Vice President for SAP Services business driving SAP Cloud Services, SAP Consulting, SAP Custom Development, SAP Education, and SAP Premium Engagement portfolio in the APJ region, helping customers succeed at every point in the application lifecycle and adopt the latest innovations.

Prior to SAP, Russell had been in senior leadership roles across APJ with IBM and PwC providing enterprise-solutions to clients within insurance, transportation, retail, industrial, banking and wealth management sectors.

“SAP is well poised to help APJ customers win in the market with our world class innovations, high performing workforce and aspiring millennial talents” said Scott Russell, COO for SAP APJ. “I look forward to working with the team to further drive business outcomes for our customers.”

About SAP
As market leader in enterprise application software, SAP (NYSE: SAP) helps companies of all sizes and industries run better. From back office to boardroom, warehouse to storefront, desktop to mobile device – SAP empowers people and organizations to work together more efficiently and use business insight more effectively to stay ahead of the competition. SAP applications and services enable more than 253,500 customers to operate profitably, adapt continuously, and grow sustainably. For more information, visit www.sap.com.

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